Bouygues UK, Hallsville Quarter
Hallsville Quarter is Bouygues' (Now Link City) £600m flagship development in Canning Town, comprising homes, retail and leisure – and part of the £3.7 billion Canning Town Regeneration Programme. Initially we worked with Bouygues and their retail letting agents GVA to produce a letting brochure for the development’s new town centre stores.
We worked closely with the team to devise a marketing strategy that included a brochure, online marketing on Completely Retail (our market-leading property platform) and attending our deal-focused event Completely Retail.
Subsequently, we were tasked to work with local council and stakeholders to design and develop hoarding for the prominent location opposite Canning Town station, as well as a brochure for the development. Following approval of the creative, we also managed the installation.