Audemars Piguet’s internal communications department commissioned The Completely Group to design our internal magazine happiness. Conceived as a means of building the internal brand image and bringing internal culture concepts to life, it was crucial to have a strong intellectual partnership with Completely’s creative team. They quickly understood our brand and challenges, helping us design a communications tool that is compelling, engaging and already seen as industry best practice!
Gigi de Tscharner & Marie-Claire Planchon, Audemars Piguet
AUDEMARS PIGUES WATCHES
Based in Switzerland, Audemars Piguet is the oldest fine watchmaking manufacturer still in the hands of its founding families (Audemars and Piguet). Happiness is their 68-page in-house magazine delivered 3 times a year to every colleague across the globe. Produced in both French and English-language versions, it communicates and reinforces the company’s inherent qualities and values, engenders team spirit, commitment and passion while celebrating the brand’s unparalleled history.