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GROUP • CREATIVE • EVENTS Thursday 3rd October 2013

CRMP wins a DBA Design Effectiveness Award

After two rigorous rounds of judging, The Completely Group’s flagship event Completely Retail Marketplace (CRMP) has won recognition in the Design Business Association’s (DBA) prestigious Design Effectiveness Awards.

The DBA is the UK's most vocal champion of the role of effective design in the creation of business growth and believe that the most important way of communicating the value of design is by measuring its true effectiveness. The Design Effectiveness Awards are the only award scheme that uses commercial data as a key judging criteria.
Our entry focused on how we responded to the retail property market’s needs by devising a one day, London based, business-focused event that creates an affordable, level playing field for landlords, agents and occupiers to do deals. The details included our market analysis, the approach and design solution, as well as branding and format plus ultimately how successful the event was.

Dominic Millar, Managing Director of The Completely Group commented “We are delighted to have won this exclusive award and to see our work recognised by such a well respected and authoritative organisation. It's especially gratifying when previous year's winning companies include the likes of Adidas, Legal & General, Alliance Boots, The Body Shop, Unilever and Google."

The DBA announces whether the winners have secured Bronze, Silver or Gold awards at the black-tie presentation at London’s Tobacco Dock on 13th February 2014.